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The most in-demand marketing jobs right now – and the skills you’ll need to land them

The marketing field is hot right now. Employers are looking for skilled, creative professionals to help grow their business and recover from the pandemic. A new report from LinkedIn shows that the demand for marketers on their platform has skyrocketed up by 63 per cent over the past six months.

The sectors with the highest increase in demand for marketing professionals:
(over the past six months)

    Art
    Retail
    Education
    Corporate Services
    Software and IT Services
    Legal
    Design
    Media and Communications

Most marketing roles are among those that can be performed remotely as well as on-site at a company workplace. That makes them well suited to the flexible needs of this recovery period, as companies slowly come out of lockdown and start bringing staff back to the office, at least part time. LinkedIn notes that 2020-2021 saw 17,000 remote marketing job postings specifically, highlighting the massive changes to the way we work that is going on right now.

So, if you are looking to break into this thriving field, what are the most sought-after roles right now? Research has the answers. Here’s a look at the ten hottest marketing job titles for hiring midway through 2021.

Most in-demand marketing jobs

    Digital Marketing Specialist
    Digital Account Executive
    Social Media Manager
    Digital Marketing Manager
    Copywriter
    Marketing Associate
    Account Supervisor
    Marketing Assistant
    Digital Strategist
    Marketing Manager

And what skills are employers looking for in the candidates to fill these hot jobs? Analysis of marketing job postings and candidate searches has turned up the abilities that employers search for the most when hiring for their marketing positions.

Top marketing skills with the highest demand

    Press releases
    HTML
    Web analytics
    Sales promotion
    Digital marketing
    Adobe Acrobat
    Google Analytics
    Content marketing
    Social media
    Content management systems (CMS)

Have you got some of these skills – and a desire to break into this hot field? Check out some of the hundreds of available marketing jobs hiring on CareerBeacon right now.

View the full Marketing Jobs Report on LinkedIn.

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